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All programmesLeadership & Management / PM-LEA-012

Building a Business Strategy

A practical programme in building a business strategy, connecting working concepts with team decisions and relevant workplace examples.

About the Course

This programme develops a working approach to building a business strategy in the context of management priorities and execution. Participants move from understanding the main concepts to examining a case, testing alternatives and explaining a practical recommendation. The three modules focus on competitive position, resource choices and implementation plan. Examples are selected after the training brief so that they reflect the responsibilities and experience of the participant group.

Course Objectives

  • Explain the role of competitive position and identify the information required for a reliable assessment.
  • Use a structured worksheet to examine resource choices and compare reasonable alternatives.
  • Identify assumptions, missing evidence and implementation concerns related to implementation plan.
  • Prepare a decision brief with responsibilities and performance measures for discussion with a manager and team.
  • Translate the exercise into a workplace action plan with owners, review points and measurable progress.

Who Can Benefit

  • Managers and supervisors: apply competitive position to their responsibilities through a guided case and a course-specific worksheet.
  • Team leaders and improvement coordinators: apply resource choices to their responsibilities through a guided case and a course-specific worksheet.
  • Strategy and operations professionals: apply implementation plan to their responsibilities through a guided case and a course-specific worksheet.

Participant experience and learning needs are reviewed before the programme is confirmed.

Curriculum & Practical Work

Day 1

Competitive position

Map a current situation involving competitive position; separate facts from assumptions and identify questions that need clarification.

Day 2

Resource choices

Compare two approaches to resource choices; explain the expected benefits, limitations and information gaps.

Day 3

Implementation plan

Develop an action plan for implementation plan; assign responsibilities and agree how results should be reviewed.

Learning Method

Short concept discussions, guided worksheets, group comparisons and instructor feedback, followed by a workplace action plan.

Educational programme. No professional accreditation is implied; specialist legal, engineering or tax advice requires qualified professionals.